Advancing Holistic Heritage Management

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Francisco Valenzuela



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General Information

United States
A leader in outdoor recreation planning and management with 40 years of experience working primarily with the USDA Forest Service. A solid history of creative and outstanding work in the field of outdoor recreation and planning beginning in 1973 for Colorado State Parks. Has contributed to recreation programs on public lands across the United States and overseas. Has trained managers and consulted in recreation management projects in Latin America, the Near East, and Africa. Published professional papers and journals, appeared on Public Television addressing recreation issues and spoken on the topic of sustainable recreation at national meetings. 1991 he received the National Conservation Education Award for leadership in the planning, design and construction of the El Portal Visitor and Education Center in Puerto Rico. In 1992. I he the Recreation Image Champion Award, “For presenting a region wide image as an outstanding recreation professional. National Academy of Sciences recognized his work in the planning of Mount St. Helens National Monument in 1995. In 2002, he was given the Land Manager of the Year Award by the Continental Divide Trail Alliance. In 2009 he was recognized for excellence in government and received the largest cash award ever given by the Washington office recreation program. In 2016 the Society of Outdoor Recreation Professionals designated him a senior fellow for my significant knowledge of outdoor recreation planning, management and significant accomplishments. In 2017 the Recreation Roundtable Awarded me with the highest honor in Federal government for recreation leadership, the Legions Award. In 2019 the Arizona Trail Association award their highest award for contributions to the national scenic trails. Francisco has planned for and implemented more recreation projects including trail projects, visitor centers and special area plans than any other current recreation planner in the Forest Service.
In his current position with the USDA Forest Service, Southwestern Region Director of Sustainable Recreation, Tourism, Heritage and Wilderness Programs. I am responsible for strategic direction and oversight of these programs on over 22 million acres of Forests, Grasslands and National Monuments.

Contact Information/Información de contacto

United States
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Full address with zip code to receive membership materials
344 Goldco Circle
Golden, Colorado 80403

Professional background and Skills/Antecedentes y capacidades

Professional background
USDA Forest Service, Southwestern Region Director of Sustainable Recreation, Tourism, Heritage and Wilderness Programs.
Educational Background in Outdoor Recreation Planning and Administration, land use planning and Fine Arts.

My professional interests include the decision theory, development of social norms, collaboration, environmental justice, social change, interpretation, trail design and most importantly sustainable recreation and tourism.
Skills to share with the consortium
Deep understanding of protected area recreation management.
Budgeting , allocation models, and strategic management.
Leading edge developments in the sustainable recreation planning and implementation model.
Practical skills in visitor management, trail, campground, visitor center, building, design and operations,
  • English
  • Spanish

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